AIDA GARIFULLINA
Stills Campaign:

Aida Garifullina is a world-class soprano. The task was to create a stills campaign that takes opera out of its comfort zone and places it into a the hearts and minds of a younger audience inspired with fashion and high-culture. Shot on location in a Dubai’s dunes.

CREATIVE DIRECTION

AIDA

James Ruth

creative direction by.

image by.

Matt Joy

music by.

AIDA GARIFULLINA

fashion by.

McQUEEN

agency.

WARNER MUSIC